Marketing

Specialist, In store Marketing Communications

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Location:

243 Consumers Road, Toronto, Ontario, M2J 4W8

At Shoppers Drug Mart, we’re innovating health and wellness in Canada. From prescriptions to walk-in clinics, and a beloved loyalty program, we’re caring and supporting our customers in new ways every day.
With more than 1,300 locally owned and operated stores from coast to coast, the Shoppers Drug Mart network is more than a great place to shop, it’s a great place to work.  We’re committed to building our talented team who champion collaboration, kindness and inclusivity. Join our team, and help recognize a healthy future for your career and for all Canadians.

Why this role is important?

The In-store Marketing Communications Specialist is responsible for managing and developing all communications to stores pertaining to the in store experience, including the scheduling of all in store point of purchase materials for Shoppers Drug Mart / Pharmaprix campaigns and promotions, maintaining marketing standards, and tracking and monitoring of in-store signage placement requests.  This role reports to the Senior Director, Instore Marketing & Experiential.

What you’ll do:

Marketing communications

  • Development, tracking and submission of over 600 Marketing communications for Shoppers Drug Mart / Pharmaprix stores including but not limited to in-store signage, promotions, contests, Loyalty initiatives, shopper marketing, seasonal campaigns, and special projects.

  • Facilitation of French language translation requests for all internal marketing communications in the Quebec market

  • Maintenance and bi-weekly circulation of the communication workback schedule to coordinate effective and timely delivery of in-store communications (e.g. approvals, submissions, mailbag deliveries, etc.) with the Marketing, Merchandising and National Operations team

  • Maintenance and bi-weekly circulation of the POP kit overview to review POP kit items with the Marketing, Merchandising and National Operations team

  • Departmental liaison and internal support for store communication requests with various teams throughout the organization which may be outside of Marketing but impact the in store experience.

  • Create new communication templates to standardize execution and clarity store display instructions.

  • Lead and coordinate meetings pertaining to the in store execution of campaigns and promotions working closely with internal departments (e.g. Brand Marketing, Category Management, Merchandising and National Operations) to ensure alignment and accuracy.

 

Store signage planning & scheduling

  • Support the Marketing team on all in store placement requests including POP, in store radio and digital screens.

  • Update and maintain weekly and monthly Marketing schedules and calendars including (but not limited to) the POP kit schedule, POP placement and hot spots, POP priorities, POP real estate tracker, digital and in store audio.

  • Update and maintenance of the in-store Marketing POP standards, on shelf guardrails, and campaign guidelines

  • Other administrative tasks as required

  

Skills:

This position requires a strong team player that enjoys working in a fast-paced deadline driven environment and has the ability to work collaboratively with multiple internal and external stakeholders in order to achieve business results.

  • Outstanding written and verbal communication skills

  • Exceptional interpersonal skills to effectively source information, obtain approvals and build relationships

  • Experience working with and gaining alignment from multiple internal stakeholders

  • Uncompromising attention to detail and a high degree of organizational commitment

  • Strong project and time management skills with proven ability to manage competing projects and prioritize accordingly

  • Expertise at developing, and or preparing spreadsheets, schedules, and calendars

  • Strong collaborator and enthusiastic team player

  • Independent & adaptable work ethic, able to work independently with little supervision, or as part of a team

What you’ll need:

  • University degree or college diploma in Communications, Business, Marketing, or a combination of education and a minimum of 2 years of work experience

  • Background or experience in retail marketing or operations as asset

  • Bilingual is an asset

  • Excellent knowledge of Microsoft 365 applications (e.g. Word, Excel and PowerPoint, Outlook)

Why work at Shoppers Drug Mart?

Acting as consultants, supporting internal customers and the Associate-Owners, you will get experience unique to the retail industry while working for an award-winning national brand.   Benefit from a purchase discount program, competitive pay and online learning through Academy.

Take ownership of your work and find more ways to care about your work, co-workers, customers and community.

How You’ll Succeed:

At Shoppers Drug Mart Inc., we seek great people to continually strengthen our culture.  We believe great people model our values, are authentic, build trust and make connections. 

If that sounds like you, and you are open-minded, responsive to change and up to the challenges provided in a fast-paced retail environment, apply today. 

Employment Type:

Full time

Type of Role:

Regular

Shoppers Drug Mart Inc. recognizes Canada's diversity as a source of national pride and strength. We have made it a priority to reflect our nation’s evolving diversity in the products we sell, the people we hire, and the culture we create in our organization. Accommodation is available upon request for applicants with disabilities in the recruitment and assessment process and when hired.

In addition, we believe that compliance with laws is about doing the right thing.  Upholding the law is part of our Code of Conduct – it reinforces what our customers and stakeholders expect of us.

Please Note: If you have Employee Self Service (ESS) on Workday, apply to this job via the Workday application.

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