Creative Lead (12-Month Contract)

At Loblaw Digital, we know that our customers expect the best from us. Whether that means building the best, most innovative online shopping experience, or designing an app that will impact the lives of people across the country, we’re up for the challenge. From our office in Downtown Toronto, we’ve created leading eCommerce experiences in the online grocery shopping, beauty, pharmacy, and apparel spaces, and we’re only just getting started.

Why is this role important?

The Creative Lead plays a key role in shaping digital creative across app, web, email, and marketing. This role blends hands-on design and content thinking with leadership, partnering closely with copywriters, designers, content strategists, product teams, and marketing.

The Creative Lead provides direct support to the Creative Director and helps guide the day-to-day creative workflow for the team.

This is a hybrid role with 3 days in the office at our Bathurst & Lakeshore office.

What you’ll do:

·       Lead the creation of high-quality digital assets across app, web, email, social, and paid media.

·       Develop and articulate creative concepts with strong visual and narrative cohesion.

·       Work within and evolve brand and Figma systems including components, templates, and libraries.

·       Partner closely with copy, design, and content teams throughout ideation and execution.

·       Explore new ways to speed creative delivery using templates, systems, and AI tools.

·       QA creative and copy assets to ensure accuracy and consistency.

·       Ensure that digital products can be experienced by everyone by applying a strong understanding of AODA design requirements and accessibility best practices.

·       Provide day-to-day support to the Creative Director including checkpoints, reviews, feedback, and team alignment activities.

·       Support the Creative Director in defining creative direction and maintaining high standards.

·       Mentor and guide designers and copy partners with a positive and collaborative approach.

·       Participate in reviews, provide clear feedback, and ensure work is production ready.

·       Keep cameras on during meetings to support team connection and communication.

Does this sound like you?


·       5 to 7 years of experience in digital creative across design, content, art direction, or hybrid roles.

·       Strong digital craft including visual design, storytelling, layout, typography, and UX awareness.

·       Expert Figma skills and strong proficiency with Adobe Creative Suite.

·       Ability to concept, iterate, and present ideas clearly to stakeholders.

·       Positive, solutions-focused attitude when mentoring and collaborating with the team.

·       Comfortable balancing hands-on work with supporting others.

·       Interest in exploring new creative tools including AI-assisted workflows.

·       Experience working on platforms such as Jira and Coda considered an asset  

·       Bonus: experience in motion design, prototyping, or working with EN and FR.

How You’ll Succeed: 

At Loblaw Digital, we seek great people to continually strengthen our culture. We believe great people model our values, are authentic, build trust and make connections. 

We’re able to keep innovating because our colleagues are passionate about their work and excited about the future of eCommerce.

If you have big ideas, undeniable enthusiasm, and thrive in a collaborative, creative, and diverse group, we’ll get along just fine.

Looking for a challenge? Good. Love an innovative work environment? Even better.

Apply today.

Employment Type:

Full time

Type of Role:

Non-Payroll Contractor

Loblaw Digital recognizes Canada's diversity as a source of national pride and strength. We have made it a priority to reflect our nation’s evolving diversity in the products we sell, the people we hire, and the culture we create in our organization. Accommodation is available upon request for applicants with disabilities in the recruitment and assessment process and when hired.

In addition, we believe that compliance with laws is about doing the right thing.  Upholding the law is part of our Code of Conduct – it reinforces what our customers and stakeholders expect of us.

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